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Marketing Director Demand Generation
Company: The Economist Intelligence Unit
Location: Westchester New York
Category: Advertising Marketing PR
Job Description:
Reporting to the Global Head of Marketing the Client Marketing Director will develop and implement a globally consistent cost efficient lead generation and lead nurturing programme supporting ambitious growth plans for EIU subscription sales (with an infrastructure that also supports client research).Accountabilities: Create global marketing programmes aimed at generating high quality leads to pass on to the sales team Develop a strong understanding of the different markets and customer segments in which The Economist Intelligence Unit operates and our competitive position for each of (See More)
You may also want to:Location: Westchester New York
Category: Advertising Marketing PR
Job Description:
Reporting to the Global Head of Marketing the Client Marketing Director will develop and implement a globally consistent cost efficient lead generation and lead nurturing programme supporting ambitious growth plans for EIU subscription sales (with an infrastructure that also supports client research).Accountabilities: Create global marketing programmes aimed at generating high quality leads to pass on to the sales team Develop a strong understanding of the different markets and customer segments in which The Economist Intelligence Unit operates and our competitive position for each of (See More)
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